How to develop tourism on the ice and snow

 How to develop tourism on the ice and snow ice and snow as a natural resource
It is an objective reality, but exists independently of human nature. But with human development and progress of human society, the value of ice to be released, it the service of humanity, for the benefit of the community.
I. Overview of ice and snow tourism
industry, tourism services for the economic production of ice and snow activities and snow activities for economic services. This constitutes a great natural wealth of the city's snow and ice industry advantage, for the development of urban tourism, opening up has created unique conditions, will give us flow, logistics, capital flow, information flow, and have an important role in boosting the economy.
(a) of the definition of
snow tourism: are eco-tourism areas. As early as 99 years, when eco-tourism was introduced The types of eco-tourism includes birding, wildlife tourism, bike tours, rafting tour, desert exploration, environmental protection, ecological study, ski travel, mountaineering expeditions, La Quest tours, marine tours ten categories of special products.
study at home and abroad, the more common is defined by the ski tourism: snow, ski tourism is a set of resources based on participation, fun, exciting holiday in one of the mountain products (Du Qingzhen, 1999), is A return to nature and challenge themselves, fitness and strength, recreation, growth of knowledge and edifying outdoor activities (Zhang Decheng, 2002). Liyi Deng (2000) that the ski tourism is a form of skiing experience through the ice and snow culture to meet the material and spiritual needs of people with high levels of consumption activities, tourism is eco-tourism and forest areas.
green dimension record King said: snow ice travel is tourism resources Climate major tourist attraction, experience cultural connotation snow The general term for all forms of tourism activities, is a highly participatory, experiential and exciting tourism products.
(b) features
1, participation
ice and snow tourism is highly participatory . the one hand, this feature is determined by the origin of ice and snow tourism, resource development and utilization of the first snow is derived from the daily activities of ancient peoples; the other is determined by the needs of the tourists, in the cold winter, only static Watch snow scenery is not enough, visitors also expect to participate in winter sports, happy in the snow to play on a Hearty.
2, experiential
economy is an experience economy, snow, ice and snow tourism also has experience sexual characteristics. in the Northeast, visitors can see the northern scenery, ice, A thousand Piao, and indulge in and between the snow and experience the true meaning of ice and snow travel, enjoy the snow, ice conditions rhyme: skiing in the Snowy Forest between the passion and enjoy free pleasure; in the vast frozen lake on a snowy driving snowmobile speeding, appreciate the charm of northern white world; to step onto a horse on the vast snowy ride, feel the taste of nomadic life; sit running in the snow and ice sledge dogs to enjoy the North scenery hh
3, a longer length of stay, higher tourist spending and higher revisit rate
the ice and snow tourism is highly participatory and experiential, so tourists play a relatively long time, thus lead to higher travel consumption. snow tourism compared with traditional tourism, is a high consumption of tourism, for example, participation in skiing equipment, etc. need to pay a certain cost, and assume a higher need holiday catering and accommodation expenses. In addition, heavy ice and snow tourism travel has a high rate of repeat customers and more repeat consumption rate is higher. particularly skiing as a sport, many people may become life-long ski enthusiasts.
4, a strong dependence on the resources, the development of tourism
ice has a strong dependence on resources, must also have appropriate cold weather conditions and terrain conditions. because of ice and snow conditions to carry out national and regional tourism in Geographically, the tourist area must be in the cold in temperate or temperate, every year in January and February the average temperature is about -30 ℃ ~ -18 ℃, and the mountainous area of more than flat, light is generally gentle slopes, snow on long. If you just have a cold climate conditions, but the lack of proper slope can not build the mountain ski mountain has a number of low latitude, there is no possible natural snow.
5, fitness and recreational skiing
Tourism is an important part of snow and ice. to participate in sports activities, can exercise, reduce fatigue, improve their health. For the long-term residents and people working in the city, you can adjust the pressure of fast-paced work, helps get rid of the monotony of life and trouble. In the unique exercise environment of snow and ice, cold to both strengthen people's ability to improve the physical fitness and health, but also to relax regulation of physiological and fitness recreational purposes.